Titans Unite to Build Stability for Wisconsin Families
For Immediate Release
WEST ALLIS, Wis., Feb. 25, 2026 — More than 50 of Wisconsin’s top CEOs came together for the annual Titan 100 Community Day, partnering this year with Lutheran Social Services of Wisconsin and Upper Michigan (LSS) for a hands-on service event designed to strengthen dignity, stability, and confidence for families across the region.
Hosted at the LSS headquarters in West Allis and guided by Titan Hall of Fame Honoree and LSS President & CEO Héctor Colón, participants assembled 300 crisis and hygiene backpacks for children and families experiencing housing instability, food insecurity, and other barriers to wellbeing.
ELEVATING IMPACT BEYOND A SINGLE DAY
While Community Day is an annual service tradition, the day’s efforts addressed challenges that LSS confronts year‑round across its statewide programming. Each backpack created by Titans supports the core needs LSS serves every day:
- affordable housing & homelessness prevention
- support for children & families
- mental health & substance use treatment
- skills for life and work
- connection to community resources.
For a family navigating crisis, these backpacks represent far more than supplies. Hygiene items help restore a sense of normalcy. Personal care kits reduce stress for caregivers. Handwritten notes of encouragement, added by Titans themselves, offer hope to individuals who too often feel unseen. For students, having basic essentials can rebuild confidence and help them show up to school ready to learn.
LEADERS ROLLING UP THEIR SLEEVES
Titan 100 Community Day is designed to connect executive leaders not only with each other, but with the communities in which they live and lead.
“We are honored to host the Titans and grateful for their willingness to roll up their sleeves,” said Héctor Colón, LSS President & CEO and Titan Hall of Fame Honoree. “Leadership is not just about influence, it’s about service. Today, these CEOs demonstrated the type of compassionate leadership that lifts families, strengthens communities, and inspires meaningful change.”
Throughout the event, LSS team captains worked directly alongside Titans, sharing stories of the children, adults, and families who will receive the backpacks. Displays throughout the room showcased LSS programs in action, video stories, and the organization’s mission brought to life.
A LEGACY OF SERVICE THROUGH COLLABORATION
Founded in 1882, LSS serves nearly 30,000 people annually across Wisconsin and Upper Michigan through services such as adoption and foster care, refugee resettlement, affordable housing support, mental health treatment, and substance use recovery. The partnership with Titan 100 amplifies the organization’s ability to reach families in moments of crisis.
“This is more than a volunteer project—it’s an investment in dignity,” said [Insert Titan Spokesperson Name, if desired], Titan 100 representative. “Every backpack assembled today carries the collective impact of leaders committed to building stronger communities.”
ABOUT TITAN 100
The Titan 100 program recognizes Wisconsin’s top CEOs and C‑level executives, representing both the private and public sectors. Each year, Titan 100 members partner with a nonprofit organization for a dedicated Community Day, putting leadership into action through meaningful service.
ABOUT LSS
LSS is made up of nearly 800 colleagues, the majority of whom are serving in the heart of communities where people with diverse abilities live, learn, and grow. Guided by a Servant-Leadership philosophy, we remove barriers and improve access to resources that address needs around housing and homelessness, adoption, foster care, refugee resettlement, and mental health and substance use disorder. Our expanded system of care includes safe, stable residences offering short and long-term solutions for individuals and families in need of recovery, skill development, and self-sufficiency. Driven by the belief in the infinite worth of every person, communities are stronger when everyone is included, and people are empowered to live independently and thrive.
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MEDIA CONTACT
George Kmetty, Public Relations Specialist
George.Kmetty@lsswis.org
262-693-6825